Saturday, 25 June 2011
On numbers and what they mean
Any indie with a book doing reasonably well on Amazon is obsessed by numbers, and Amazon makes it easy to indulge one's obsession.
Once an hour, rankings change. On Author Central, you have a sales graph going back to December last year. You can watch sales tick up on your KDP page (Kindle Direct Publishing) as they happen - last night I waited before turning out the light for the last few UK sales that would take Replica to a total of 7,000. Childish, I know.
What I don't forget, though, is that each time the number goes up, a human being has decided he/she likes the look of my book, and is prepared to spend several hours reading it, and I am very grateful. Now and then readers write a review, or email me to say they enjoyed the books, which makes my day.
David Gaughran has blogged about some other very interesting numbers, under the title Print Continues Its Death Spiral; the American Association of Publishers have released their sales figures for April 2011. The figures make it clear where books are heading - away from print and towards digital. The implications of this are enormous for writers, readers, and anyone in the publishing industry.
Winners and losers in the revolution? My guess:
Authors and readers - it's often forgotten, but they're the only essential components of the business. And Amazon, whose business nous is awesome.
Bookshops (we'll all be sad about this), publishers, agents.
Posted by Lexi at Saturday, June 25, 2011