Wednesday, 13 April 2011

Interview with Lou, founder of Kindle Users’ Forum

After publishing Remix last August, I went on various forums to promote my book. I stumbled on KUF, and was struck by its attractive layout and friendly ethos (a contrast with Authonomy, then deep in its bloodbath phase). I was the first author there, and members made me very welcome. A few months later Remix was chosen as Book of the Month for October. I am proud to be a Kuffer.

Today Lou, the founder of KUF, answers my questions about the site.

What gave you the idea to start KUF?

The UK Kindle Users Forum (KUF) came into being for a couple of reasons. I was waiting for my pre-order Kindle to arrive last autumn, and like so many others found myself spending a lot of time on the official Amazon forum chatting and generally getting excited. With such a buzz around the release, one of the major shortcomings of the Amazon forum - the lack of structure and a permanent archive of all the great tips made me realise the need for a dedicated forum for us Kindle fans in the UK. After taking a look around some of the established forums which were predominantly US-centric, I decided to use some of my spare time to create something for us Brits to use.

In all honesty, I wasn’t expecting a huge uptake of the newly created forum but was pleasantly surprised by the number of people who showed an interest and became members - yourself included. Once the Kindle actually started shipping we saw quite a rapid growth in new members and the posts really started to pick up as new users shared their thoughts and tips for both the Kindle hardware and related web sites with books and services.

The site is one of the most attractive and functional I go on. What things did you consider when designing KUF?

I think in some ways, the site almost designed itself although I had a couple of goals in mind before I started. Firstly I wanted to make sure that the site was going to be able to handle a potentially large number of users if it took off, so I chose a lesser known but more powerful forum software as a basis. The second, and perhaps most important (to me at least) factor was I wanted to ensure that KUF would work nicely with the Kindle browser as so many other Kindle forums were very cumbersome to look at and use on a small black and white screen.

With these things in mind, I decided that the colour scheme should be predominantly black and white so that the transition from using the forum on a computer to browsing it on a Kindle was a comfortable one. It took a lot of work to make sure that everything would scale down to the Kindle screen and that the forum would be as usable as possible on the experimental browser. It was quite a tricky job and it’s still a little rough around the edges in some places, but on the whole I am pretty happy - I just need a bit more time to iron out the final wrinkles.

Soon after the forum was up and running, I launched a side project, the feed service, partly to encourage growth of the forum and also because it was something I wanted to use myself. Basically, the KUF feed reader allows you to easily read RSS feeds from other sites via the Kindle browser. At the moment it is suffering from some neglect due to lack of time, but it still works very well and has quite a few regular users.

There are still many things to do with the forum and probably an infinite number of side projects, the latest of which is the KUF TV guide which is a 7 day TV guide properly formatted for Kindle and updated every day. Also as a side project, I set up a url shortener called which adds an extra level of security over traditional url shortening services. KUF now uses that for all of its facebook and twitter posts.

The latest development has been the new home page. The old one was so dull that most people didn’t even realise it was there (they were just going straight into the forum) but now it is much more interesting, although there are still some things I wish to add over time.

Forums always attract trolls. KUF seems to have achieved an ideal balance of light-handed moderation, combined with zero tolerance of the nastiness sometimes found on other forums. What is your secret?

As our demographic seems to indicate that most of our members are fairly mature we don’t seem to have many real incidents on the site other than occasional spam. Anything that has cropped up has been handled comfortably by our moderators who have a very sensible approach to dealing with things.

We did have a few short discussions about how to handle moderation and were pretty much in agreement to keep things friendly and tolerant at all times but to come down very hard on things like spam, bigotry or personal attacks.

We want people who use KUF to feel at liberty to talk about anything they want, but also to feel safe at the same time - I think the moderation team have got the balance just right in every action they have taken. Because of this approach and a truly friendly bunch of members, I think KUF has quite a unique kind of atmosphere in comparison to many other forums.

And how do you deal with us pesky authors, always ravening to promote our novels? Other sites can seem almost anti-author (bit like the publishing industry, really).

The way I see it, the whole Kindle thing is not just about the device, but also about the books and the authors who write them. There seems to have been a lot of anger directed at authors of late on some forums. I have always wanted authors to feel at home on KUF - input from the authors is always very welcome and it’s great to be able to chat to them about their latest work. Sometimes the promotional material can be a bit much, but as long as it’s kept in the designated area of the site I think everyone is pretty ok with it. Some authors do tend to hit-and-run, simply posting promo and not really interacting with our members. That’s fine, but I think there is more to be gained for them by actually getting to know us all.

During October 2010, at KUF we had a last-minute idea of compiling together some specially written short Halloween horror stories, to which several authors contributed including yourself. [Thus demonstrating how unhorrific is the horror I write - Lexi] This year I would like to do something similar but with more forward planning and more time for authors to submit something. I think concepts like this are a great way for authors and wannabe’s alike to introduce people to their style of writing and a good way to encourage further book sales.

We also have the KUF book club which always has a good number of indie authors in the running and because of this, I think many of our members have been introduced to authors they wouldn’t have considered before.

KUF has grown fast since its launch August 2010. How do you see KUF developing?

It’s hard to say - I guess a lot of it is going to be down to Amazon and where they go with the device itself. The festive season was particularly busy for the forum with so many people getting their first Kindle for Christmas. Naturally things have slowed down a bit since then, and it’s the books themselves that keep things ticking over until new developments on the hardware front.

As much as KUF is about the Kindle, I think it’s the social aspect that keeps everyone coming back - it’s been a great way to meet new friends and people who appreciate the same things, so I hope that the forum continues to grow steadily. I would like to see KUF evolve into a great platform for everyone who has an interest in reading and as a way for authors to connect with their UK eBook audience. As the Kindle platform and electronic publishing evolves, we're set to keep pace and make sure that Kindle Users Forum is the best resource in the UK.

Do you have a day job, and if so, what is it?

It's actually more of a day and night job at the moment. For the last 15 years give or take, I've been a web developer building online applications for a huge variety of projects. It's a tough job with technology and practices changing almost every day. I may be getting a bit long in the tooth for it now, or perhaps I just need a holiday.

It's great to work on KUF as it's something that I can take pleasure in and enjoy without the pressure of deadlines. I just wish I had more time to work on it during the course of the week.

One assumes you must be a great reader – what sort of book do you enjoy?

I've always been a keen reader, ever since I was a child and perhaps even more so as I get older. Reading a book is my way of relaxing at the end of a challenging day. As far as taste goes, I'm pretty eclectic - perhaps even more so since the Kindle has given me access to a bigger range of genres and authors than ever. I would generally class myself as a Fantasy, Horror and Sci-fi fan primarily however as these are the books that really take me away from it all. Probably my two favourite books ever are the Gormenghast saga by Mervyn Peake and Shadowland by Peter Straub. More recently I have enjoyed the fantasy works of Joe Abercrombie, Steven Erikson and Scott Lynch; I've just finished reading The Heroes by the former. I have a huge number of books still lined up for me on the Kindle, and the backlog just seems to get bigger as I discover more and more that I want to read. I really enjoyed your very own Remix by the way. [Thank you! Lexi]

You must also be a Kindle fan. What do you like about it, and do you see the Kindle changing much in the future, and if so, how?

Aside from the points I've mentioned previously, one of my favourite things about the Kindle is the free 3G and Whispernet service which is invaluable when away from home. As a fan of genres that usually demand very long books, I also love that it's so lightweight and easy to hold in one hand.

Regarding the future of the Kindle, there has been quite a bit of speculation about the Kindle becoming an Android device with an LCD screen, although most of this seems unfounded. I'm quietly hoping that the speculation is wrong because it seems like every man and his dog is launching a tablet device at the moment and the fact that the Kindle is a dedicated reading device is what sets it apart. It may be that Amazon does release a tablet device, but I can't believe that it would be to replace the incredibly successful Kindle line.

One of the more interesting bits of information that has surfaced in the last six months is the very real prospect of a colour e-ink Kindle. Now that really would be a step in the right direction as it would mean that electronic magazines and image based publications would be much more inviting.

At this stage, only Amazon know where they want the future of Kindle to lie, but based on getting everything right thus far, I'm quietly confident that the future of Kindle is looking better than ever.

Thanks Lou, and may KUF go from strength to strength as it deserves. And if any of my readers with Kindles aren't already members of KUF, do pop in. You'll get a warm welcome.


  1. Thank you for this posting. I found it very interesting. Good luck with your new book.

  2. This is a great interview and I've now popped over and joined the forum. It looks like a really great place to talk about books.

  3. Being a Kindle-published writer and Kindle reader and having found Kindleboard forums unattractive and in some cases quite taciturn, I'm looking forward to checking KUF out. Good interview and thank you Lou, for being so explanatory.

  4. You can now add "insightful interviewer" to your resume.

    I wish Lou and everyone associated with with KUF only the best. It is a friendly, mature, respectful oasis for readers and writers alike. You should indeed be proud of the way they have "adopted" you there.

  5. Thank you for that very interesting interview Lexi I will certainly check out the site, it sounds decidedly friendly

  6. Excellent, new Kuffers! See you there :o)